Are You Suffering From Entrepreneuritis Launchaphobia?

The idea of setting out on a new adventure is exhilarating but sometimes a little sickening.

Starting a business is quite an adventure and one that has no shortage of obstacles. This means that getting your business from an idea, to launch, to an actual operational business can be a roller coaster ride that not everyone is naturally built or ready for.

So if you’ve got the Entrepreneuritis itch, then this is for you!


You’ve got a big idea. You understand how you would like to make it into a reality. You have thought about some of the steps to get there. You have done a bit of market research. Maybe you have developed some basic branding or created an official social media account. Yet for whatever reason, you’re just stuck.

Don’t worry you don’t have to be stuck forever. This is a common side effect of the early stages of entrepreneurship, so you aren’t alone.

If your business is building in your head but isn’t being released out into the world then you may be suffering from Launchaphobia. More commonly referred to as Startup Paralysis.

The truth is that most if not all people have really great ideas, but most of those people are unprepared or unable to act on those ideas.

Common Signs of Early Stage Startup Paralysis 

1. Excuses

Someone affected might say & think things like:

  • “I just need funding and then I can start.”
  • “As soon as xyz happens then I can start.”
  • “I don’t want to tell anyone because they might steal my ideas.”
  • “I probably need a mentor first”
  • “I don’t know what to do first”
  • “The market is probably to saturated”
  • “Is there even a need for this?
  • “Do I even have the time?”

If you are suffering from these, you are really just suffering from excuses.

Excuses are common before starting something new. Especially when starting a venture that has no guarantee of success, but once you get treatment and begin to recover from your Startup Paralysis you’ll be stronger and more capable than ever. Guaranteed.


2. Fear

Excuses are often rooted in fear. So Startup Paralysis even when addressed early on, still requires ongoing treatment for thoughts that are limited or fear-driven.

Fears that lead to excuses are among the most common symptoms that affect entrepreneurs and are what really separates the dreamers from the doers. 

Common Fears Caused By Startup Paralysis:

  • Fear of failure
  • Fear of judgement
  • Fear of discomfort
  • Fear of instability
  • Fear of success
  • Fear of selling
  • Fear of not knowing enough
  • Fear of being unprepared
  • Fear of risk
  • Fear of disappointment
  • Fear of leadership
  • Fear of self-management
  • Fear of funding
  • Fear of not knowing
  • Fear of making mistakes

Good thing is: fears are mostly imaginary and are just tricks our brain likes to play on us.

Plus it’s important to remember that fears can actually be very positive, and can arise whenever we are about to embark on something incredible or life-changing, not just when something is scary or dangerous.

If you aren’t in immediate danger, try to think of your fears as excitement or eagerness instead and see how your perspective shifts.

3. Discomfort

A helpful piece of advice when considering entrepreneurship is “get comfortable with being uncomfortable.”.

This honestly holds very true, because entrepreneurship is known to uncomfortable, especially in the beginning. So it’s good to just expect this from the start.

Entrepreneurship is about diving into the unknown and exploring new opportunities, so discomfort is just part of the journey.  

Understanding this, and adapting to discomfort as a tool to grow and evolve can help you overcome even the most severe Startup Paralysis and move forward more confidently. 

Did You Know: 1/3 of Americans are more afraid to start their own business than to jump out of a plane?

Forbes

4. Treatment

Treatment for Startup Paralysis is not a quick fix. As it will require time, consistency, and determination to overcome it. 

Just remember that treatment is not an overnight solution, though it is a proven treatment method for countless entrepreneurs.

Even still, it’s important to understand that Startup Paralysis can come back at any time on your journey, but with the right solutions and mental approach it can’t ever stop you.

If you feel your Start-Up Paralysis returning: combat your limiting thoughts, feelings of uncertainty, fears, and excuses with knowledge. 

Learning is always your best treatment option. 

Take advantage of the opportunity to learn from the internet, from other people in your industry, from a mentor or a coach, or get involved in communities that will help you grow as both an individual and a business.

Uncertainty is one of the most difficult side effects to overcome, but committing to lifelong learning can eliminate most of the fears and excuses that you will face.

Once you recognize the symptoms of Startup Paralysis, you can take steps to overcome them right away. If you do, you will be on the road to recovery and a bright entrepreneurial future in no time.


After Treating Your Startup Paralysis You Could Experience:

  • Feelings of accomplishment
  • Growing levels of confidence
  • Improved decision making
  • Incremental success
  • Possibilities becoming realities
  • Heightened self-belief

If you think that you have been suffering from Startup Paralysis, fear no more because there is a cure and you are not alone in this!

Reach out to learn more about treatment solutions, or how to connect with other people who have been in your shoes.

Personalized Coaching Leads to Personalized Success

Personal Business Coaching Benefits

Starting a business can be overwhelming. This means that you likely have an abundance of questions that often get topped off with a bunch of generic answers.

Generic answers are helpful because they do lay a solid foundation. Yet even still, generic answers probably won’t solve any of the real problems that you are likely to have along the way.

In order to form a process that fits your unique vision, you must ask the right questions and even more importantly, ask the right people.


Ask Our People Anything

Project 3810 is a business incubator that serves the needs of entrepreneurs starting new ventures as well as early-stage companies that may be facing struggles in today’s climate.

Project 3810 offers several opportunities to gain knowledge and connect with others in the entrepreneurial world. One of which is the opportunity to work with & learn from our own fearless leader Vicki Langford. 

Vicki is the VP and CFO of Resonance Inc., as well as Founder & CEO of Project 3810 where she coaches and accelerates a new era of business leaders. 

Vicki shares tips, tools, and tricks from her 30 years in business. Focusing on both the personal and professional, she aims to make your business more successful and enjoyable.

Read More About Vicki Here.


Personalized Success

There are countless ways to learn these days. From the Ivy Leagues to personal coaching, to Google University there’s no shortage of information.

Yet, not all good information is good information and not everyone learns the same way.

At Project 3810 Vicki likes to focus on the personal and the professional in a fun, personalized 1-1 coaching environment.

Personal coaching environments offer so many benefits compared to more generalized group coaching sessions.

Group coaching is quite popular, occasionally free, but also typically pretty basic. These group settings can have a lot of buzz around them, which can just take you and your vision out of the spotlight. 

You may get some answers that you like, but probably not as deep and personalized as you actually need. 

In general group training tends to be very broad and cover generic ideas & theories. So this means that in order to get more valuable, actionable, guidance that pertains specifically to your business you’ll need to go to an expert directly.

Learning from a coach 1-1 gives opportunities for you to come up with your own answers with the help of your coach.

A coach won’t give you the answers, but help lead you to them.

In group settings, it’s less likely that you will be led to form your own answers, you may be handed the answers but that doesn’t mean they fit specifically to your situation.

Benefits of Personalized Business Coaching


-Helps you take meaningful actions to reach the goals you really want

-Encourages you to gain control of the type of life you want your business to support

-Assists you in preparing a strategy & financial plan to optimize your success

-Access to a community of like minded business owners & entrepreneurs

-Offers a structured environment that can help accelerate your business growth

-Provides opportunity to get constructive, unbiased, and honest feedback.

-Space to add new perspectives to your professional & personal life

-Provides structure & accountability

-Encourages continuous improvement

– It’s like a boss that’s invested in YOUR success


Think you may be interested in our Incubation & Coaching Services? 

Want to know more about Vicki?

Ready to get started?

Contact Us to learn more!

How Professional Communities Make Work More Fun & Effective

Professional Communities

One word that has been used a lot in 2020 was “unprecedented”, which last year absolutely was in many ways. 

Presented with a once-in-a-lifetime pandemic, intense social division, expansive economic strain, and a deep desire for change, it’s safe to say that we are all eager to move on towards a brighter future.

Plus, as businesses across the globe aim to innovate and adapt to these new challenges, we have been pushed to change the way that we work entirely as well.

Though through it all, we have learned and grown so much. 

We have learned to effectively work together even while separated, we’ve rearranged our priorities to be more productive and more fulfilled, and brands have grown more innovative in their solutions to a vast array of challenges. 

Yet even with infinite innovation, challenges will always remain in the world of business. This is why it’s more important than ever that we work together.

As more and more people start to nurture and grow entrepreneurial ideas, the need for support and community grows as well. 

Coworking spaces, mentorship arrangements, and incubation programs are known to be super beneficial communities for growing your business successfully, plus they are pretty fun too.


How a Professional Community Can Make Starting Your Business More Fun & Effective

  1. Provides the opportunity to collaborate: Having a group that you can reach in order to discuss challenges, work towards solutions, and create impactful projects can help you move forward faster and more effectively.
  2. Gives you the feeling of being part of a team: Starting and scaling a business can be lonely at times, so having a group that you can connect with is priceless.
  3. Adds productive socializing into your working week: Word of mouth is still the best marketing tool around. Whether attending an incubator event or working in coworking spaces, this type of community can offer valuable networking and socializing time to your schedule. 
  4. Access to Extra Brain Power: Being within a community that’s filled with like-minded individuals that are eager to connect and bounce ideas around can boost your success potential in unbelievable ways.
  5. Provides the opportunity to establish new relationships: When working as an entrepreneur or solopreneur it’s easy to stay in your own little bubble. Causing us to miss out on lasting connections. This is why having a community that can challenge you to grow both personally and professionally is so important.
  6. Gives you other people to celebrate your wins with: Lonely success is still a success. Though honestly, it just feels better to have people celebrate your successes with you.

Professional communities like co-working spaces, coaching programs, collaborative environments, and incubator programs offer us the chance to grow our professional and personal lives cohesively.


“Business and personal successes are really very intertwined and the things that make us successful in one, also make us successful in the other.” – Vicki Langford, Director Project 3810

Compliance: Laws, and Safety and Codes, OH MY

As a corporation in the United States within the State of Oklahoma we are required to abide by federal laws and state laws, and we have no problem doing this. Its part of being good members of our community.  There are many departments and agencies that we report to and who check in on us. We just want to make you aware of a few that guide your working relationship with your employees.

Department of Labor (DOL): Administers and enforces more than 180 federal laws that foster, promote, and develop the welfare of the wage earners, job seekers, and retirees of the United States; improve working conditions; advance opportunities for profitable employment; and assure work-related benefits and rights.

Here’s some of the agency and laws:

Equal Employment Opportunity

Fair Labor Standards Act

Family Medical Leave Act

Anti-Harassment and Discrimination Policy

Occupational Safety & Health Administration

Americans With Disabilities Act:

Customer Service, It’s Kind of a big deal.

Do good customer service

This month’s theme is customer service.

Job definition:
Interact with customers to provide information in response to inquiries about products and services and to handle and resolve complaints.

Sample of reported job titles: Account Manager, Account Representative, Call Center Representative, Client Services Representative, Customer Care Representative (CCR), Customer Service Agent, Customer Service Representative (Customer Service Rep), Customer Service Specialist, Member Services Representative, Sales Facilitator

I’ve compiled my favorite sites, philosophy, books about how a BOSS should look at the customer service job itself, but more so the place of customer service in the culture and marketing of the business.

A couple key take-a-ways:

  • Look at customer service costs as a marketing expense
  • See customer service as a profit generating function and develop appropriate measures.
  • Answer the phones. (emails, chats, comments)
  • Respond as quick as makes sense.
  • You want your customers to be satisfied when buying your product/service — They also need to have a good experience when they need to return or want a refund or have a failure or a complaint.
  • Customer service employees NEED company specific training. Give them tools. Let them know how to solve customers problems.
  • Have a system to get customer service feedback communicated back to development and marketing teams.

Resources:

Derek Sivers – The philosophy of great customer service.

Tony Hsieh – Founder of Zappos – Book called Delivering Happiness

ONET job details — resource for creating job descriptions and analysis.

To Sell Is Human

Sales has been our focus for August.

Daniel Pink’s book called “To Sell Is Human” challenges the old stereotypes of the sales person to declare we are all in sales; “Non-sales selling — persuading, convincing and influencing others to give up something they’ve got in exchange for what we’ve got”. And goes on to share his research from the frontiers of social science to reveal the new definition for the ABC’s of selling.

Let’s all read this book this month. There will be a test.

PS. Chapter 8 Improvise — “learn why understanding the rules of improvisational theater can deepen your persuasive powers”. Watch out for BOSS PERFORM during our 5th Thursday party this month. We will play some Improvisational games and work on our confidence and persuasive powers 🙂

Easy, Breezy, Beautiful

Our theme for August here at Project 3810 is Sales. What is sales? What does it mean? What does it look like? Why do I need a sales strategy? How is sales different from a brand strategy or marketing strategy? Are you in sales denial?

Love it! So many questions!

First off, for those true sales folks out there. I am not a sales person. (sales denial)

Sales as an archetype gets a bad wrap. The reality is you deal with sales people every day and you sale you product or service with every person you come in contact with. Because it is an integral part of business success and because you are selling every time you or one of your employees opens their mouth, answers the phones, responds to emails, posts on social media, its very important to build a strategy around this daily activity.

Its the first of the month, so this post ins’t about answering all the questions. Its about starting the conversation.

Startup Grind OKC – Tuesday, March 12, 2019


Avid Startup Geek, Technologist & Investor | Owner @ R7 Solutions & JumpPhase Ventures

Join us for a fireside chat with Kraettli Epperson and learn about his fascinating journey launching over 15 tech companies as a co-founder, adviser or investor. On March 12th at 6pm, we will kick off with greetings, food & drink, followed by an informative chat and Q&A session with Kraettli. Grab a ticket and meet us at Project 3810 for the fun!

Kraettli is an avid Startup Geek, Technologist & Investor, and Owner @ R7 Solutions & JumpPhase Ventures. He co-founded the world’s largest academic digital library, acquired by Gale Publishing. Kraettli also holds several patents, managed a venture accelerator, and created the first undergraduate course in entrepreneurship at Rice University. More info: http://techventuregeek.com

Project 3810 sponsors Startup Grind OKC in 2019.

2018 was our first year in business here at Project 3810. When we set out with our plans at the beginning of 2018, while we knew what we wanted to accomplish, we weren’t exactly sure what that might look like once we did.

Our first order of business was to connect with like-minded companies and organizations to see what already existed in our OK small business ecosystem.

As a result we learned about Startup Grind OKC and attended some of their fireside chats. We liked the format and liked their values and decided theirs was a worthwhile association we could support, and thus we could both grow stronger.

Project 3810 became a sponsor in December 2018 and are helping this volunteer organization with promotions, donations and much needed man-hours. We are excited to help this format grow. The fireside chat format is unique in that it gives up close and personal access to busy, successful, local founders. Often we are lucky to hear one of them speak to a huge crowd of folks, but the fireside chat formats allows attendees to actually meet him or her and perhaps, just perhaps, form a kinship where a lasting relationship happens as a result. We believe new and early stage startups benefit greatly from being mentored and the Startup Grind model is a vehicle to allow those relationships a chance to materialize.

Meet a founder at the next Fireside Chat.

Read more about Startup Grind OKC here

Evening of Acolades

2018 was our first full year in business, and we’ve been involved with the Northwest Chamber since inception. So, we were honored to be nominated for and to have won the award for Outstanding New Member at last night’s chamber event, Evening of Accolades. We look forward to many future years of success and involvement with the chamber!